Thursday, July 2, 2009

Bindiya Goswami

Bindiya Goswami (as Urmila)Image via Wikipedia

Bindiya Goswami was born on 8th August, 1961. Bindiya was a Bollywood actress who acted in Hindi films from the late 1970s to early 1980s. Bindiya Goswami was discovered when she was just fourteen years old by superstar Hema Malini's mother at a party who felt that there was a resemblance to Hema and recommended her to film producers.

Bindiya's first Hindi film was "Jeevan Jyothi" where she co-starred with Vijay Arora whose career was on the decline, and the film flopped. Bindiya Goswami forged on ahead and soon became a success starring for director Basu Chatterjee in Khatta Meetha (1977) and Prem Vivah (1979).

Brief filmography of the actress-

Mera Yaar Mera Dushman (1987)
Vishaal (1987)
Avinash (1986)
Chor Police (1983)
Mehndi (1983)
Aamne Samne (1982)
Hamari Bahu Alka (1982)
Jay Vijay (1977)
Jeevan Jyoti (1976)
Bristi (1974)
Lalita (1972)
Chik Mik Bijuli (1969)

Bindiya
has taken up designing costumes for female stars such as Rani Mukherjee and Kareena Kapoor for her husband J.P. Dutta's films, such as Border(1997), Refugee (2000) and LOC Kargil (2003).However, her biggest hit was for director Hrishikesh Mukherjee in the comedy Golmaal (1979). That film's success led her to take Hema Malini's place in the big-budget film Shaan (1980), because Hema was busy with her other film commitments.
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Wednesday, July 1, 2009

Gift Ideas : Custom USB Pen Drives

drive-harddisk-usb A few days back I had written an article on “35 Interesting, Funny and Practical USB Pen Drive Designs” which was liked so very much by many of our readers’ – I received just so many mails. Well, as I was pondering over that article today – I struck upon an idea which could make a company’s gifting solution really easy and innovative.

A custom flash drive is a very simple yet very effective gift that a company can provide either to it’s employees or as part of promotions / campaign’s. There are just so many different types of Custom USB Pen drives that can be tailor made to suit each company. The advent of cheaper Solid State memory of 1-2GB has made this idea much more practical and also very effective.

Let’s say a company that sells laptops / Desktops give out a 2GB Custom flash drive with their name etched on it along with the website url – The pen drive is surely gonna change many hands as a person uses it over a period of time. This leads to a lot of publicity. Also, if the USB Pen drive doesnot sport the common leather / metal outer casing and instead features the company’s logo or mascot – it’s surely gonna be a real publicity spinner and will make much more people get interested about the product that is being marketed.

The costs involved in this kind of passive marketing is much lower when compared to print / media ad spends but they target the right audience and instils a positive marketing pitch with the prospective customer. The best part is that the gift is very practical too and is many times useable.